2024 ready for retail

Empowering female-founded beauty & wellness brands for commercial success. Find out if your brand is Ready for Retail.

What is Ready for Retail?

Constellar and Bravura are teaming up to bring READY FOR RETAIL to a cohort of Female Founders across the beauty and wellness landscape.

Learn what it takes to prospect, launch and be successful in a retail environment from industry experts while meeting other Female Founders in the Beauty and Wellness industry.

Retail Experts and Strategists Laura Belsley and Kemper Brennan will lead the accelerator which will be virtual and includes prep work before each session.

program includes:

  • Small Cohort of Female Founders

  • Six Weeks - 1.5 Hr Weekly Webinar Calls

  • Two 30-Minute One-on-One Sessions

  • Best Practice Tools, Trackers & Take Aways

Timing

Future cohorts to be announced.

Pricing

Price: $1,498 ($4.5K Program Value)
50% Non-refundable Deposit: $749 - Due Upon Signing Remaining Balance Due 1 Week Before Start Date

Meet the Mentors

Kemper and Laura are retail strategists who specialize in building B2B wholesale channels for global emerging beauty & wellness brands.

Their paths crossed in 2014 when they joined forces to build Oribe Hair Care's wholesale channel from the ground-up. Laura and Kemper worked cross-functionally with leadership and internal teams, steering the brand from a startup to one of the leading prestige hair care brands in the US and abroad. Oribe Hair Care is a pioneering brand in that the hair care category was a subcategory prior to the brand’s entrance in the space. Laura and Kemper worked alongside their team and retail partners to drive success year over year, not only defining a category, but also an industry leading brand. Today, they continue on their professional journey helping emerging brands put their best foot forward for commercial success.

Experience

We've collectively guided emerging brands across Hair (Oribe, hOURS, RŌZ ), Skin (Ustawi, Aavrani, Kiramoon, Ware), Color (Smith & Cult), Body (Gilded Body), Tools (WELLinsulated) & Wellness (Chillhouse, Nakey, Beia Beauty, House of Wise, Flightfud). Serving as strategic retail mentors, we've prepared brands to enter and grow across these retailers and others along the way.

"Kemper’s knowledge and roots within this segment of this industry have been tremendously helpful as we navigate our paths for distribution. Her passion, guidance, and support make her an essential partner and a true pleasure to work with!"

MariLynne Cosmillo
Founder, hOURS Haircare

"Laura's experience makes her a standout leader in the industry. She would be a true asset for any team."
Stephanie Keene,
Bluemercury Director of Merchandising

Are you a good match for this program?

This program is perfect for emerging beauty & wellness brands (hair, skin, bath/body, nail, fragrance, supplements, make-up, etc.) that are 0-3 years old who either entering the retail arena, or ready to level up their existing retail game.

  • You are eager to connect with buyers and wanting to ensure to go about it in the right way.

    You're a new, early stage beauty & wellness brand founder that is completely overwhelmed by everything there is to learn and know about the B2B retail industry.

    You've become aware that you don't know what you don't know about building a wholesale channel from scratch as you seek to learn from a team of experts that can help fast-track your learning curve and better navigate your own path with confidence and ease.

    You enjoy peer learning and seek to broaden your community amongst a network of other indie founders along for the ride.

    You're looking to build, grow or better manage your wholesale channel strategy for commercial success with major retailers across the USA.

    You'd like to better understand what is needed to pitch your brand to major vendors and lead negotiations that protect your brand along the way.

    You'd like to converse with a retail expert that has previously walked in your shoes and can provide you with the best practices needed to future-proof your wholesale channel.

  • Week 1: Getting Your Story Right - Know Your WHY & USP Week 2: Product - Building & Protecting Your Product Offering

    Week 3: Planning - Future Proof Your Brand Ambitions With Ops Excellence

    Week 4: Price - Designing Your Sales Ecosystem

    Week 5: Place - Retail Roadmapping, Prospecting, Trade Costs & Negotiating for Commercial Success

    Week 6: Promotion - Building a Winning Go-To-Market (GTM) Strategy

  • E: kemper@bebravura.com
    IG: @bebravura

    E: laura@constellarconsultancy.com
    IG: @constellarconsultancy

*Final Applicant Submissions Due By Wednesday, January 17th